As sun care specialists, we use innovative technologies to make sure you achieve the right balance of colour and protection whenever you embrace the sun.
The plant Feverfew is a member of the "aster family" which grows in mountain scrub and rocky soil of the Balkan Peninsula. PIZ BUIN®’s parent company Johnson & Johnson has patented the use for skincare of Feverfew PFE™. This innovative extract is prepared by a new extraction process that keeps the active ingredients and eliminates unwanted components that could cause allergies.
How does Feverfew PFE™ help your skin? The Feverfew PFE™ plant extract, is a highly effective soothing and antioxidant ingredient. In laboratory testing, it has shown in vitro to exhibit greater antioxidant boosting activity than other leading extracts including sage, green tea, black tea, Boswellia Serrata, Olive Leaf, Vitamin C and Vitamin EVitamin E is a powerful natural antioxidant that helps to protect from free radicals, which damage skin cells and cause premature skin aging.Read more. Feverfew PFE™ plant extract, helps relieve redness of skin, helps repair skin cell’s DNA damaged by UV rays and strengthens skin cells resilience to the sun*. Its efficacy has been proven by several years of extensive research, performed by The PIZ BUIN® brand’s parent company Johnson & Johnson with several patents covering its applications in the cosmetic field.
Source: Derm Conversation Feb 2004 * In vitro tested
Feverfew PFE™ helps protect against cell alterations, decreases UVB-induced erythema and helps to repair UV-damaged DNA cells.

Up to 60% improvement on UVB induced erythema and redness
Source: Johnson & Johnson publication in Arch Dermatol Res Feb 2008; 300 (2) 69-80, Randomised, placebo-controlled, double blind study on 12 volunteers.
Feverfew PFE™ helps to maintain cell integrity and strengthen their resilience to the sun It helps to protect against sunburn by stimulating natural processes that help maintain skin cell integrity* (see below chart).

Source: Johnson & Johnson R&D, Method: application of UV radiations on human skin ex plant and assessing the sunburn cells induced.
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It is intended for a UK and Republic of Ireland audience. Last updated: 02.05.2012.
